What meteorologists need to know about data visualization
Create engaging weather visualizations using some of the same techniques used by scientists and data analysts.
Category: Computer Graphics
The Six Jobs of a Broadcast Meteorologist
Local TV station weather teams don’t just forecast the weather. They are also responsible for producing the weather and delivering the weather on-air, online, and on social media.
Color Weather Radar for the Color-Blind Viewer
For almost 10% of the population, this is what radar looks like. A new study from HellerWeather reveals a better option.
Data Visualization and the (overused) Rainbow Color Table
Broadcast meteorologists can communicate more effectively by using something other than the standard rainbow color table.
MAXimizing REALITY: Tracking the Tropics
Discover how augmented reality can keep viewers from burning out and tuning out during an active hurricane season.
Whole Brain Weather Communication
Understanding how people process information can help broadcast meteorologists communicate more effectively.
MAXimizing REALITY: Severe Weather Coverage
Augmented Reality can simplify complex concepts and focus viewers' attention on essential information during severe weather coverage.
Don’t fall in love with your weather graphics
Sometimes it's better if you don't show a particular weather graphic on-air. Especially if it doesn't deliver the message.
Time to evaluate your winter storm coverage
Power on. Pipes thawed. Sidewalk shoveled. Time for broadcast meteorologists to review the weather coverage from the last winter storm.