“Consumers are sampling right now, making it the perfect time to reinforce or reassess your brand position, and keep feeding that desire to watch.”
~Dick Haynes, Senior Vice President of Research at Frank Magid Associates
VIRTUAL COACHING
FOR BROADCAST METEOROLOGISTS
The pandemic will eventually end, but weather will remain the number one reason consumers watch local news. That’s why broadcast meteorologists must demonstrate expertise every day on every platform. Now, more than ever.
Virtual Coaching from Tim Heller is based on the Fundamentals of Effective Weather Communication which empowers broadcast meteorologists to differentiate themselves in the market by producing and publishing with a purpose: to engage the consumer.
This cost-effective solution bridges critical skills gaps, improves performance, and increases proficiency in these six core competencies:
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