PUSH THE LIMITS OF THE ON-AIR WEATHER GRAPHICS SYSTEM.

  • Integrate consistent station branding into all graphics on all platforms
  • Modernize overall weather graphic content
  • Specialized training in augmented reality content creation

Whether computer graphics are created on TruVu Max or Baron Lynx, the basic design concepts are the same. Maps and full-screen graphics must be clear, concise and always extend the station brand.

More people are watching weather on the go. Graphics must look good on a 5” smartphone as well as a 65” big screen TV. Often what looks great on one platform doesn’t register on the other.